Social Media Engagement & Outreach Coordinator

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<p>You know how good it feels to leave a comment that sparks a real conversation — or send a message that actually gets a reply? </p><p>Now imagine doing that every day, helping one of Houston’s top real estate teams build stronger relationships online while creating genuine opportunities with other agents.</p><p>This is a stable, long-term role where you’ll master the art of social engagement, learn modern recruiting strategies, and be part of a supportive team that values care, accountability, coachability, knowledge, and transparency.</p><p></p><p><strong>What You’ll Do (Daily & Weekly Rhythm)</strong></p><ul><li>Reply to <strong>100% of comments, mentions, and DMs</strong> on our social channels (IG, FB, LinkedIn, YouTube) within 24 hours.</li></ul><ul> <li>Like, comment, and engage meaningfully with our followers’ posts and stories.</li> <li>Find and connect with Houston real estate agents (2–5 years of experience) on LinkedIn + Instagram.</li> <li>Warm up conversations by engaging with agents’ posts before reaching out.</li> <li>Send 10–15 personalized connection requests and follow-ups daily.</li> <li> <strong>Monitor hashtags & keywords</strong> (e.g., #houstonrealtor, #houstonrealestate, “Houston Properties Team”) using tools like Sprout Social, Hootsuite, or Zoho Social to spot conversations and join in.</li> <li> <strong>Manage ManyChat automation flows</strong> for IG + FB to ensure fast, consistent replies, tagging, and lead capture.</li> <li> <strong>Track and log all outreach</strong> in our CRM (HubSpot or Pipedrive).</li> <li>Use <strong>Shield or Taplio</strong> to analyze which posts drive the most engagement and refine strategy.</li> <li>Share recruiting guides, market updates, and events in conversations when relevant.</li> <li>Deliver a simple weekly report: new agents engaged, conversations started, and recruiting calls generated.</li> </ul><p></p><h3>Success Metrics</h3><ul> <li> <strong>100%</strong> of comments/DMs answered within 24 hours.</li> <li> <strong>20+ meaningful agent touches per day</strong> (comments, DMs, outreach).</li> <li><strong>30+ new Houston agents added to CRM weekly.</strong></li> <li> <strong>10+ recruiting conversations per week</strong> that progress beyond “hello.”</li> <li> <strong>90%+ accuracy</strong> in ManyChat flows triggering the right responses.</li> </ul><h3></h3><p><strong>What Success Looks Like in 30 Days</strong></p><ul> <li> <strong>Week 1–2:</strong> Learn our engagement style, tools (Sprout, ManyChat, HubSpot), and brand voice. Start daily replies + log activity.</li> <li> <strong>Week 3:</strong> Build a personal list of 100+ Houston agents for outreach. Begin managing ManyChat flows.</li> <li> <strong>Week 4:</strong> Consistently hit 20+ agent touches/day, ensure 100% of inbound comments/DMs are answered, and deliver first recruiting engagement report.</li> </ul><p><strong>Requirements</strong></p><h3>About You</h3><ul> <li>Strong, natural communicator who enjoys starting conversations.</li> <li>Social media savvy — especially IG & LinkedIn.</li> <li>Detail-oriented and disciplined about tracking outreach.</li> <li>Friendly, curious, and persistent (but not pushy).</li> <li>Experience in real estate, recruiting, sales, or community management is a plus.</li> </ul><p></p><p><strong>More About You:</strong></p><ul> <li> <strong>Accountable:</strong> You own deadlines and results.</li> <li> <strong>Caring:</strong> You create content that genuinely helps and informs our audience.</li> <li> <strong>Coachable:</strong> You take feedback and improve quickly.</li> <li> <strong>Knowledgeable:</strong> You know how to spot content worth sharing.</li> <li> <strong>Transparent:</strong> You communicate openly and honestly.</li> <li> Bonus points if you already know AI tools, but we will train you.</li> </ul><p></p><p><strong>Benefits</strong></p><p><strong>Why You’ll Love This Role:</strong></p><ul> <li> <strong>Stable, long-term opportunity</strong> with a top US real estate brand.</li> <li>Work <strong>100% remote</strong> — from the Philippines.</li> <li>Clear process, repeatable results, and plenty of training.</li> <li>Be part of a <strong>team culture</strong>, not a solo gig.</li> <li>Growth opportunities to expand into more marketing or recruiting responsibilities.</li> </ul><p></p><h3>Perks & culture</h3><ul> <li> <strong>Fully remote forever</strong> + stable US payroll via PH-friendly channels.</li> <li>Competitive salary <strong>+ KPI bonus</strong> tied to video metrics & checklist completion.</li> <li>Gear / software stipend once you pass probation—upgrade that ring light or HeyGen subscription.</li> <li>Core values that read like real life: <strong>Accountable · Caring · Coachable · Transparent · Knowledgeable.</strong> </li> </ul><p></p><p>If you’re nodding along — you may be exactly who we’re looking for.</p><p></p><p><strong>ABOUT THE HOUSTON PROPERTIES TEAM</strong></p><p>Ranked Houston’s #1 boutique real-estate team with <strong>$2 B+ sales</strong> and <strong>1,000 + five-star Google reviews</strong>, our purpose is simple: <em>Empowering people to make wise decisions—at home and at work.</em></p><p>Our core values drive everything we do:</p><ul> <li>Accountable: We do what we say, and we stand behind it.</li> <li>Caring: We treat every client and teammate like they matter — because they do.</li> <li>Coachable: Feedback helps us grow.</li> <li>Transparent: We value honesty, not spin.</li> <li>Knowledgeable: We invest in learning to better serve others.</li> </ul>

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